"Tried to buy an enterprise SSD online (~$800). They immediately charged my card. Next two days we went back and forth as to why they needed to charge $220 more for the drive. Every reason they gave I was able to immediately discredit. Very scummy and disingenuous business.

Edit:
They finally agreed to sell me the drive for the original price. I was actually so frustrated with the experience I read their terms of sale to see if they're allowed to cancel and odde that has already been paid for as not all companies do (e.g. Amazon doesn't which is why they charge you at the time of shipment).

The price wasn't egregiously below MSRP to be a mistake, so I am disappointed with the experience, but I am happy I got what I wanted at the price what I wanted. "

"AVADirect's sales representative worked with me to get a pc that fit my needs and budget. They were Polite and helpful and assisted with a revised quote that fit my budget better than my initial configuration. The build time was speedy and it shipped when expected."

"Purchased several systems over the years (pc’s, laptop, etc.). Great support, solid systems, etc.. Rainbow of choices to make custom configurations and pricing within acceptable ranges. "

"Configuring the PC online was easy, with true customization for every component. Updates on the build, then testing, and then shipping schedules were always available. The PC was extremely well protected with expanding foam inside the case, along with layers of bubble-wrap outside the case with no chance of any damage in shipping. The PC was received in perfect condition and was shipped with all requested components and software. The whole experience from ordering to shipping was stress-free.

I would highly recommend AVA Direct to anyone in the market for a new, fully-customizable PC. I have had no issues whatsoever with my new PC since receiving it, and have no complaints whatsoever. It is truly a PC built with the highest customization and quality possible.

I would also highly recommend Acronis backup software, also offered as a purchase addition on the AVA website. I have used Acronis for years and it has saved me numerous times with my PC’s. So the first thing I did with my new PC once unboxed was a whole-system (all-drives) backup with Acronis, followed by additional (appended) backups any time I make any changes to the PC - be it new software, new hardware, or any configuration changes. I truly believe 99% of PC issues people have are software or configuration changes made by the user.

In summary, a 10 out of 10 overall experience with AVA Direct!"

"I have purchased 2 PCs from these folks and both were excellent build quality- they obviously care about what the build. They have huge selection of components to meet any need and their prices beat other reputable builders. My wife is using the first one which is 6 yrs old and still runs great. I just game and like the newer games that need hi end system. I will will buy all my future machines from them"

"Impressive computer! I could track its progress online, from parts purchase to assembly and shipping. The techs were proactive, reaching out when necessary – like when they replaced an out-of-stock power supply for me. The packaging was impeccable with secure foam inserts to prevent any shuffling of electronic parts. I am highly satisfied with the service and would recommend them to anyone looking to buy a custom-built PC."

"First off, they had the best price for what I wanted along with a great selection of products.
I had issues because I reinstalled 2 graphics cards after I received my box. But support was right there to hold my hand and got me back up in minutes. I would definitely buy from them again and DO recommend them to anyone looking for a PC.
Thanks, AVADirect."

"Everything was quick and easy. From building my PC on the AvaDirect website, to getting updates and communicating woth the associate handling my build through email. I'm very pleased with my purchase and definitely reccomend using AvaDirect for your build. "

"PC arrived and in perfect working order right out of the box. Have had zero issues. 13th gen i7 with 4090 and works like a charm for all my gaming purposes. AvaDirect kept in constant contact with me to give me updates and options available to reduce my delay in build and delivery eta since certain 4090 makers ie MSI, PNY etc. would be available sooner than others (Pre-ordered the build with the 4090 so I knew I would have to wait patiently going into this build and purchase). Pricing-wise, extremely competitive compared to competitors (I spent over a month researching and comparing same spec-for-spec on every custom pc building site available). I definitely feel I got the best quality service/product without having to trade-off on price. "

"Hey happy with all the choices and the great pieces. One tiny mistake with the CPU fan installation that was easily correctable."

"Easy use of their website and prompt responses! PC worked perfectly out of the box! Just needed to put the OS key and everything was set up"

"I'm not at all tech savvy, but the people walked me through the process so that I was confident in the process and with the product when we were finished. They were wonderfully kind and helpful, specifically Aspram Shahinyan. I will buy buying another computer from them and, although I'm certain the company is full of wonderful and competent people, I'll be asking for Aspram Shahinyan to assist me again if I can."

"I am a returning buyer of theirs. My first purchase went well, and now my second purchase experience was just as good. As the title says, prompt service updates, great quality computer."

"In 2012, I started with a Rampage IV Extreme, basic Nvidia graphics card in a very expandable Cooler Master COSMOS case. Plenty of everything to suffice for what I used the computer for. No problems other than occasional software video, etc., until Windows 11 rolled around. Updated to another Cooler Master case with MUCH better Nvidia GPU and Z790 chipset, i9-13900k CPU, using NVME PCIe 4 Gen memory boards. I have no doubt that this new build will serve me another 10 years with all the performance it will give me. Thank you for the solid build."

"Background:
I'm a "power user" who does Music Production, Graphic Communications and Hi-End Gaming full-time. My last custom-built rig held out for 7 years before the graphics card and mother board starting to fail. I was getting I/O and boot errors from the board.

Oneline experience:
The website is clean and user-friendly. They have lots of options for customization but not overwhelming to the point where it doesn't even make sense. Their parts lists are not necessarily the msot extensive, but as I found out later, they are hand-picked venders and manufacturers tested and chosen to work well together in a build.

Initial Build Process:
I put together a spec for a custom rig with what I thougt I needed to achieve the ultimate hi-end build. It was not cheap and came to over $10,000. This site works a bit differently than other boutique builders. You can choose to submit a "quote" of your build without adding it to a cart for purchasing. A "knowledgeable" sales person will evaluate your quote to make suggestions for changes. You can then choose to contact the sales person for further discussion.

Sales Process:
So to be fair, I attempted to spec out the same rig configuration with some of the other big name boutique builders out there. Not only were they rude to me on the phone by telling me to just pick what I saw on the site because it was going to work regardless, they also were not willing to talk things out with me unless I was willing to buy immediately.

AVADirect was the oppostie experience. The sales guy - who was also a very knowledgeable builder himself - didn't try to upsell or push stuff on me. In fact, we ended up having a two hour phone conversation about venders and manufacturers. He helped me to pick the best configuration which would work for me. This was not necessarily the most expensive configuration, either. I was still able to get what I wanted for quality without sacrificng the integrity of the build, and I saved some money in the process.

Now, unlike other big-name boutique builders, AVADirect sells components and parts based upon what works best in a tested build scenario. This means that they do not jsut offer you a laundry list of all the typical brand names becasue they are looking for the hightest margin on sales that they can get. Often times, AVADirect is taking signifecently less margin in order to offer you a quality product.

Build Process:
The build did take over two weeks, but I received direct emails along the way from my sales guy giving me updates of the build, QA and stress testing process. At one point, there was something scratched and dented which came from one of the venders. They took a picture of it, sent it to me and then, replaced the component from the vender for free without adding too mcuh more time to the build. The computer rig arrived in a massive double-boxed shipment with lots of protective foam around the computer and inside the case of the computer, itself, to protect the components.

First Boot-Up:
Not much to say. It runs so quietly and smoothly. The OS and all drivers were installed and configured to run efficiently. The motherboard, fan controller, graphics card, CPU and lighting were all tested and configured to run flawlessly out-of-the-box. No additional setup or tweaking was necessary on my part. There was no bloat-ware or additional vendor software installed. The interior of the case was well managed and the cabling/wiring was very professional. They even left two sets of SATA calbes and power connectors open for me as I requested, so I could install two additinoal SSD drives on my own which were taken from my previous build.

Important Side Note:
AVADirect is the ONLY custom boutique builder online to offer a lifetime warranty with parts, labor and repairs for a nominal fee. Worth it!

Final Thoughts:
The whole experience from start to finish was seemless and flawless. The best part was having a good, detailed, informative and "nerdy" tech conversation with my sales "builder". He guided and helped me every step of the way. The informative and personal touch was very nice. Trust me when I say that this is the best thing because I have "custom" built several of my own computers on my own at home in the past. My sales guy taught me a few things about what to do and not do with certain components in a configuration that even I was not aware of. "