"I mistakenly ordered gift certificates from this merchant, thinking they were part of Apple's "official" store and offered music downloads. They are actually just a third-party retailer of iPods and accessories, but do not offer music downloads.
When I called and explained the situation, they were very cordial and said people make that mistake frequently. They gave me a full refund and even posted it that same day. They get props in my book for handling my error so well. "