"I attempted to buy two pairs of the same shoe because they had a promotion. When I tried to do so, the site said there was only one pair left in stock (so the promotion was not worth it). I placed the order anyways, but to check, I logged back on and tried to buy the same pair (which would not be out of stock if they only had one pair left). Amazingly, in the ten seconds between placing the order and refreshing the site, another new paid in exactly the same size was found. Of course, on the page there is no way to cancel an order, so the goal is to market to you an offer they will intentionally not honor and when you figure out they lied, prevent you from doing anything about it."