ResellerRatings
Store Ratings Best/Worst Stores Stores by Category Top reviewers FAQs
For Companies
Btotech.com

268 reviews
4.88 / 5


Please note: It appears that this site may no longer be active or is now pointing to a domain unrelated to the original business. As a result, we have temporarily suspended organic review collection for this seller.. Click Learn More if you have any questions.

Full Rating Profile + -

Product & services pricing
0.00/5
Chance of future purchase:
0.00/5
Shipping & packaging:
0.00/5
Customer service:
0.00/5
Return/Replacement policy:
0.00/5

Verified
5/5

2005-05-02

"Edit
I had an issue with my laptop, hardware stopped working, couldnt troubleshoot the problem myself, IM converstaion resulted in the same, but not for lack of ideas I had missed. Sent the laptop back (international RMA) Got an email saying that the situation could potentially mean a void warranty, but would be overlooked this time only. (I underclocked my video card - ANY change is a actually big NO NO)
-Great Staff Awseome peoples. Makes me more happy I went with them, as opposed to some other company. They are bending over backwards for me.
All This warrants better rattings than i first gave them
/Edit
-------------
Dont get me wrong - I'm very happy with all my results, just want to share the reality of the situation so no one finds themselves suprised.
See
http://www.geared2play.com//phpbb/nfphpbb/viewtopic.php?p=449
for a review of how much i love the computer after it was delivered

Geared 2 Play had everything i wanted in this laptop. The Asus Z71V. Great laptop, nice online site, simple and to the point, excellent available configuration options. Best prices that i could locate online. Knowledgable, responds very quickly to computer related requests. Some out of the ordinary things required a bit more contact. (Shipping to a foriegn country - and the things that requires)

My only issue was that this newly released laptop didnt have all the components shipped to resellers at the moment i ordered it. (I wanted a optical drive battery and 2nd HD kit, but asus hadnt sent them to anyone yet) Anyways the issue was I had to call international to find out that these components wern't due in for roughly 1 more week.
In an ideal world the website would have reflected the fact that at the moment the batteries were not in stock (though it by no means indicated that they were in the store - like the 48hour shipping items)
I was told that if shipping hadn't been in the triple digits then the laptop would have been shipped first, then the battery and HD caddy later. This woulda been fine, but im international and that makes things more difficult. The only remaining thing is that after this week delay there was another one night delay before it was shipped via USPS.

Again this is all due to me being international.. if i get another one in the US, i will use them again. If I stay internation i might still order through them, but it will require a tiny bit of thought.

Once in the mail the laptop was here 2 days later despite 3-5 day shipping. Massive happiness. The computer is all that it was said to be by G2P and appears to be solidly assembled, and properly configured.
"

Detailed Review Benchmark + -
Overall quality of the company
Pricing of products and services
Value the company offers
Is committed to quality products and services
Is consumer focused
Is trustworthy
Is easy to do business with
Likelihood of customers making future purchases
Likelihood of customer recommendations
Variety of brands and products offered
Overall quality of ordering process
Ability to determine if a product was in-stock real time
Ease of checking order status
Ease of ordering online
Overall product shipping and delivery process
Delivering products damage free
Being updated on the exact date the delivery was sent
Delivering products on-time
Ease of checking delivery status
Overall technical support
Being easy to reach
Being trustworthy
Resolving problems
Being knowledgeable
Making decisions on their own
Overall customer service
Customer service resolving problems
Customer service being knowledgeable
Customer service making decisions on their own
Customer service being trustworthy
Customer service being easy to reach
Product Returns/Refunds/Exchanges
Overall web site
Web site being easy to use
Speed of web site
Web site reliability

Verified
5/5

2005-05-01

"Last month I purchased a new IBM desktop from that manufacturer but five days after set up the processor (a state-of-the-art Pentium 4) crashed and was unrestorable. So instead of asking IBM for a replacement I asked for a refund and just started over with a (much) smaller company--ynot2k, which a PC-literate colleague had recommended. [In my 'umble opinion they should change their name.] From them I ordered an athlon 64 processor, 3200+ system to use for the usual indispensable tasks one does at home (correspondence, production of documents and graphics)--building into this system also sufficient platforms to handle occasional hi-tech games and media processing.
The system took an extra day to build [promised in 3, built in 4] and for this delay I was given a free upgrade to a 3400 processor. Now, two weeks after set up, the system works fine and makes me almost glad my IBM was a lemon. There have been relatively minor software glitches (and frankly I'm surprised if there are NO glitches to iron out with a new system--thinking of all the factors, variables). Ynot2K included some free software that came without the necessary registration numbers; I also couldn't get DVDs to play in the DVD drive--something was missing, apparently the driver codecs for playing different file types. (This may have been preloaded--but just didn't execute.) That problem was fixed after I downloaded something or other and jimmied with things a bit. In all, from the first contact with Ynot2k [=geared2play] to the present, I've sent this company about 5-7 emails (various requests for information or for the few glitches reported above); their responses have always been prompt and for the most part sufficiently detailed. I have no regrets for going with this company and give it very high ratings.
"

Detailed Review Benchmark + -
Overall quality of the company
Pricing of products and services
Value the company offers
Is easy to do business with
Is consumer focused
Is committed to quality products and services
Is trustworthy
Likelihood of customers making future purchases
Likelihood of customer recommendations
Variety of brands and products offered
Overall quality of ordering process
Ease of checking order status
Ability to determine if a product was in-stock real time
N/A
Ease of ordering online
N/A
Overall product shipping and delivery process
Ease of checking delivery status
Being updated on the exact date the delivery was sent
N/A
Delivering products damage free
Delivering products on-time
Overall technical support
Resolving problems
Making decisions on their own
Being trustworthy
Being knowledgeable
Being easy to reach
Overall customer service
Customer service being knowledgeable
Customer service resolving problems
Customer service being easy to reach
Customer service being trustworthy
Customer service making decisions on their own
N/A
Product Returns/Refunds/Exchanges
N/A
Overall web site
Web site being easy to use
Web site reliability
N/A
Speed of web site
N/A

Verified
5/5

2005-04-27

"My girlfriend needed a laptop for an upcoming trip to Japan. I decided she would be happy with the new Asus Z71v, which was only released this month. I only found 6 vendors carrying it, and nobody I usually deal with…

I looked around the various message boards and vendors sites, and decided to order from Geared2play.com, they had the best price and a continuously helpful presence on a couple notebook forums. We ordered the laptop on April 11, they shipped via UPS from Brooklyn on the 13th, and it was delivered here in Minnesota on the 18th. (You do not need a paypal account to order from their website, I don't have one, paypal just handles the credit card transaction for them.)

The extra battery for the optical bay did not arrive with the laptop. I called Geared2play to check on it and spent about 30 minutes talking to Eddie about computers, he seems like a great guy and a good tech. He informed me that it was on backorder from Asus, and gave assurances that the battery would show up within a week or so, and that they had already emailed us about the issue (which they had, oops), it did arrive that Friday, the 22nd.

I have ordered a half dozen laptops the past couple months, this was my first from Geared2play, I will most certainly be doing business with them again. The order process was a breeze, the price was around $100 less then their competitors, everything arrived in great shape, and when I called I didn't spend even 1 second on hold.

We are extremely satisfied with the laptop and Geared2play. :)
"

Detailed Review Benchmark + -
Overall quality of the company
Pricing of products and services
Value the company offers
Is trustworthy
Is consumer focused
Is committed to quality products and services
Is easy to do business with
Likelihood of customers making future purchases
Likelihood of customer recommendations
Variety of brands and products offered
Overall quality of ordering process
Ability to determine if a product was in-stock real time
Ease of checking order status
Ease of ordering online
Overall product shipping and delivery process
Ease of checking delivery status
Being updated on the exact date the delivery was sent
Delivering products damage free
Delivering products on-time
Overall technical support
Being easy to reach
Making decisions on their own
Being knowledgeable
Being trustworthy
Resolving problems
Overall customer service
Customer service being easy to reach
Customer service being knowledgeable
Customer service being trustworthy
Customer service making decisions on their own
Customer service resolving problems
Product Returns/Refunds/Exchanges
N/A
Overall web site
Web site reliability
Speed of web site
Web site being easy to use

Verified
5/5

2005-04-15

"Great customer service & response. Everything was delivered as promised & works great! I'll definitely buy from them again."

Detailed Review Benchmark + -
Overall quality of the company
Pricing of products and services
Value the company offers
Is trustworthy
Is committed to quality products and services
Is easy to do business with
Is consumer focused
Likelihood of customers making future purchases
Likelihood of customer recommendations
Variety of brands and products offered
N/A
Overall quality of ordering process
Ease of ordering online
Ease of checking order status
Ability to determine if a product was in-stock real time
N/A
Overall product shipping and delivery process
Being updated on the exact date the delivery was sent
Delivering products on-time
Ease of checking delivery status
Delivering products damage free
Overall technical support
N/A
Being knowledgeable
Making decisions on their own
N/A
Being easy to reach
Resolving problems
Being trustworthy
Overall customer service
Customer service being knowledgeable
Customer service making decisions on their own
N/A
Customer service resolving problems
Customer service being easy to reach
Customer service being trustworthy
Product Returns/Refunds/Exchanges
N/A
Overall web site
Web site reliability
Speed of web site
Web site being easy to use

Verified
5/5

2005-03-23

"Fast delivery and great service. Having to use PayPal is kind of a pain, but maybe they'll eventually get the ability to process cards on their own. Anyway, their great prices and great service make this small inconvenience very much worth any hassle the PayPal experience may cause. I'll definitely use www.geared2play.com for my Asus notebook purchases in the future."

Detailed Review Benchmark + -
Overall quality of the company
Pricing of products and services
Value the company offers
Is consumer focused
Is easy to do business with
Is trustworthy
Is committed to quality products and services
Likelihood of customers making future purchases
Likelihood of customer recommendations
Variety of brands and products offered
Overall quality of ordering process
Ability to determine if a product was in-stock real time
Ease of ordering online
Ease of checking order status
N/A
Overall product shipping and delivery process
Being updated on the exact date the delivery was sent
Delivering products damage free
Ease of checking delivery status
Delivering products on-time
Overall technical support
Being knowledgeable
Making decisions on their own
Being trustworthy
Resolving problems
Being easy to reach
Overall customer service
Customer service being easy to reach
Customer service being knowledgeable
Customer service being trustworthy
Customer service making decisions on their own
Customer service resolving problems
Product Returns/Refunds/Exchanges
N/A
Overall web site
Web site reliability
Speed of web site
Web site being easy to use

Verified
5/5

2005-03-20

"This was my best shopping experience I have ever had. Even in a regular "brick and mortar" shop I don't remember of such impecable customer relations. To be concise this retailer has the best prices around (after i have researched for couple of months), ant it shipped the lappy extreamly quickly (2 days), it works perfect and all the parts are included as said, there were some payments issues which could not be solved so quickly without Eddie's help, If you find a better online retailer please let me know, because I am really sure nobody would have helped me with this shopping better than Eddie. Thank You Eddie, Perfect Job!
Now about my whole shopping adventure with geared2play.
First I called to see if they are available on phone (generally I dont trust a online retailer if they dont answer their calls) I got an immediate response! Eddie was very helpful to make me decide really on which product i needed. I think he objectively had told me about all options.
I decided on Asus Z91N, and I am happy for that decision. However there was a problem with PAYPAL payment, due to some security reasons they have frosen my account, but I wanted the lappy as soon as possible.
Called Eddie, needed some help, got an immediate response again and he helped with the alternative method of payment. But PayPal has frosen the same amount of money into their system, I did not know what to do. Eddie took care even about this. He contacted PayPal and requested immediate account activation and money refund, so it was. Thanks to Eddie again.
After all payment issues shippment took less than I have expected. Eddie even helped with OS and Drivers installation on phone after I got my lappy! I have no Idea where else I could find such a good and frank costumer Support! I think I was lucky to call first time and I immediately trusted the guy who answered the phone,Eddie, who eventualy even spoke my mother language! Spasibo Edik!
"

Detailed Review Benchmark + -
Overall quality of the company
Pricing of products and services
Value the company offers
Is committed to quality products and services
Is trustworthy
Is consumer focused
Is easy to do business with
Likelihood of customers making future purchases
Likelihood of customer recommendations
Variety of brands and products offered
Overall quality of ordering process
Ease of ordering online
Ease of checking order status
Ability to determine if a product was in-stock real time
Overall product shipping and delivery process
Being updated on the exact date the delivery was sent
Delivering products on-time
Ease of checking delivery status
Delivering products damage free
Overall technical support
Making decisions on their own
Resolving problems
Being easy to reach
Being trustworthy
Being knowledgeable
Overall customer service
Customer service being easy to reach
Customer service being knowledgeable
Customer service making decisions on their own
Customer service being trustworthy
Customer service resolving problems
Product Returns/Refunds/Exchanges
N/A
Overall web site
Web site reliability
Web site being easy to use
Speed of web site

Verified
5/5

2005-03-11

"My role: I’m a webmaster for a college. I needed processing power to crunch through the daily grind and the ability to play LAN games with the office squad – and the ability to boast about your machine doesn’t hurt either!

I purchased my Asus Z80K on February 3, 2005 and I have been extremely happy with it.

Before purchasing this laptop, I had never heard of ynot2k.com. I was considering purchasing an Acer Ferrari from big retailers that couldn’t respond to my questions in a timely manner.

Hint: Don’t purchase anything from any company that can’t answer their phones or emails.

After many days of searching, I came across ynot2k.com and read all of their great feedback. It was enough to convince me that these guys were the real deal. From all of my searching, they had the best prices, best warranty, best pixel policy, and the best service. Understand though that my idea of "best prices" is "alot of money for alot of computer" and not "alot of money for alot of name". Immediately after I placed my order online, I called to confirm it. Get this, a LIVE PERSON actually answered the phone and actually KNEW that I had just placed an order! Now that’s awesome!

I purchased the Asus Z80K with an AMD64 3700+, 1gig RAM, and an extra 1Yr warranty. I did not get it with a HD. After my laptop arrived, I slapped in a 60GB 7200RPM HD and loaded XP Pro, installed device drivers, and everything worked! Right now, it’s dual booting with ubuntu linux and most everything works (yes, the wireless too). This laptop is sleek and powerful. For the money spent, this laptop is better than any “name brand” laptop out there. I will never buy another “name-brand” laptop from one of those big retailers. Ynot2k.com will have my business again when it’s time to upgrade. Oh yeah, did I mention that sales and support speak English:-)
"

Detailed Review Benchmark + -
Overall quality of the company
Pricing of products and services
Value the company offers
Is easy to do business with
Is committed to quality products and services
Is consumer focused
Is trustworthy
Likelihood of customers making future purchases
Likelihood of customer recommendations
Variety of brands and products offered
Overall quality of ordering process
Ease of checking order status
Ability to determine if a product was in-stock real time
N/A
Ease of ordering online
Overall product shipping and delivery process
Ease of checking delivery status
Delivering products damage free
Being updated on the exact date the delivery was sent
Delivering products on-time
Overall technical support
Being easy to reach
Being knowledgeable
Making decisions on their own
Resolving problems
Being trustworthy
Overall customer service
Customer service being knowledgeable
Customer service being trustworthy
Customer service making decisions on their own
Customer service resolving problems
Customer service being easy to reach
Product Returns/Refunds/Exchanges
N/A
Overall web site
Web site being easy to use
Web site reliability
Speed of web site

Verified
5/5

2005-02-27

"I received incredible personal attention from this company when i purchased, as well as exceptionally detailed explanations of the features of the asus ultraportable m5n. I purchased the unit from them at a price that was lower than any other company's advertising. When there was a shipping problem, Eddie took much time and attention to resolve the issue. Without question, i have never been treated so attentively by any company. The notebook exceeds expectations. Eddie knew it would, but with complete earnestness, told me that the one issue i may have was the loud fan. While a bit loud, the fan does not bother me. I am well beyond a satisfied customer.
"

Detailed Review Benchmark + -
Overall quality of the company
Pricing of products and services
Value the company offers
Is committed to quality products and services
Is consumer focused
Is trustworthy
Is easy to do business with

Verified
5/5

2005-02-18

"This company is great. The price was right and the tech support was very knowledgable and helpful. I will continue buying from them and refer my friends for a great deal! Thanks guys:O)"

Detailed Review Benchmark + -
Overall quality of the company
Pricing of products and services
Value the company offers
Is easy to do business with
Is committed to quality products and services
Is trustworthy
Is consumer focused
Likelihood of customers making future purchases
Likelihood of customer recommendations
Variety of brands and products offered
Overall quality of ordering process
Ability to determine if a product was in-stock real time
Ease of checking order status
Ease of ordering online
Overall product shipping and delivery process
Delivering products damage free
Being updated on the exact date the delivery was sent
Ease of checking delivery status
Delivering products on-time
Overall technical support
Making decisions on their own
Being knowledgeable
Being trustworthy
Being easy to reach
Resolving problems
Overall customer service
Customer service being trustworthy
Customer service resolving problems
Customer service making decisions on their own
Customer service being easy to reach
Customer service being knowledgeable
Product Returns/Refunds/Exchanges
Overall web site
Web site being easy to use
Web site reliability
Speed of web site

Verified
5/5

2005-01-31

"Fantastic products, fast shipping, excellent packaging. Will definitely do business with again."

Detailed Review Benchmark + -
Overall quality of the company
Pricing of products and services
Value the company offers
Is easy to do business with
Is consumer focused
Is trustworthy
Is committed to quality products and services
Likelihood of customers making future purchases
Likelihood of customer recommendations
Variety of brands and products offered
Overall quality of ordering process
Ease of ordering online
Ability to determine if a product was in-stock real time
Ease of checking order status
Overall product shipping and delivery process
Delivering products damage free
Being updated on the exact date the delivery was sent
Delivering products on-time
Ease of checking delivery status
Overall technical support
Being easy to reach
Resolving problems
Being trustworthy
Making decisions on their own
Being knowledgeable
Overall customer service
Customer service making decisions on their own
Customer service being knowledgeable
Customer service being trustworthy
Customer service being easy to reach
Customer service resolving problems
Product Returns/Refunds/Exchanges
N/A
Overall web site
Web site reliability
Web site being easy to use
Speed of web site

Verified
5/5

2005-01-26

"I wanted to by the asus z81k notebook but had questions that I needed answered before I would make this purchase. I spoke with Eddie and he was more than glad to give me the information I was seeking. He also took the time to make sure that I was buying the right notebook for my needs. I will continue to do business with this company and highly recommend them to others."

Detailed Review Benchmark + -
Overall quality of the company
Pricing of products and services
Value the company offers
Is consumer focused
Is easy to do business with
Is committed to quality products and services
Is trustworthy
Likelihood of customers making future purchases
Likelihood of customer recommendations
Variety of brands and products offered
Overall quality of ordering process
Ease of ordering online
Ability to determine if a product was in-stock real time
Ease of checking order status
Overall product shipping and delivery process
Being updated on the exact date the delivery was sent
Ease of checking delivery status
Delivering products on-time
Delivering products damage free
Overall technical support
Being easy to reach
Being trustworthy
Resolving problems
Being knowledgeable
Making decisions on their own
Overall customer service
Customer service resolving problems
Customer service being trustworthy
Customer service being easy to reach
Customer service making decisions on their own
Customer service being knowledgeable
Product Returns/Refunds/Exchanges
Overall web site
Web site reliability
Speed of web site
Web site being easy to use

Verified
5/5

2005-01-15

"I just received my M3N from this fantastic store. These guys are the best. I messed up my original PayPal purchase and it was immediately refunded, no questions asked. They answered every e-mail, usually within an hour. The best part, though, is just how incredible this new M3N is. It was extremely well-packed and arrived without a scratch. The laptop is sleek, solid, fast and has a flawless screen. I've owned/used laptops from Dell, Compaq, Gateway, HP, IBM, Sager, but this Asus blows the others away. I'm looking forward to seeing what Asus has planned for its PCI-Express laptops because I'm gonna get one when they're available. And, I'm gonna buy it from Geared2Play. I can't recommend these guys highly enough!!! Thank you so much!!!"

Detailed Review Benchmark + -
Overall quality of the company
Pricing of products and services
Value the company offers
Is committed to quality products and services
Is consumer focused
Is easy to do business with
Is trustworthy
Likelihood of customers making future purchases
Likelihood of customer recommendations
Variety of brands and products offered
Overall quality of ordering process
Ease of checking order status
Ability to determine if a product was in-stock real time
Ease of ordering online
Overall product shipping and delivery process
Delivering products on-time
Ease of checking delivery status
Being updated on the exact date the delivery was sent
Delivering products damage free
Overall technical support
Being knowledgeable
Being trustworthy
Being easy to reach
Making decisions on their own
Resolving problems
Overall customer service
Customer service being knowledgeable
Customer service being easy to reach
Customer service being trustworthy
Customer service resolving problems
Customer service making decisions on their own
Product Returns/Refunds/Exchanges
N/A
Overall web site
Web site reliability
Speed of web site
Web site being easy to use

Verified
5/5

2005-01-05

"i ordered a m3np barebones laptop. I found their site through the ASUS resellers page. They were willing to pricematch but i wasnt able to find a better price than what they were offering. they were very helpful; i knew i wasn't dealing with some big company that was too big to talk to me.
the biggest plus is, the laptop is SOLID. i threw in my old hd and ram, and it has worked perfectly.

i couldnt be happier.
"

Detailed Review Benchmark + -
Overall quality of the company
Pricing of products and services
Value the company offers
Is trustworthy
Is consumer focused
Is easy to do business with
Is committed to quality products and services
Likelihood of customers making future purchases
Likelihood of customer recommendations
Variety of brands and products offered
Overall quality of ordering process
Ease of ordering online
Ability to determine if a product was in-stock real time
Ease of checking order status
Overall product shipping and delivery process
Ease of checking delivery status
Delivering products on-time
Being updated on the exact date the delivery was sent
Delivering products damage free
Overall technical support
Being knowledgeable
Resolving problems
Being easy to reach
Being trustworthy
Making decisions on their own
Overall customer service
Customer service resolving problems
Customer service making decisions on their own
Customer service being knowledgeable
Customer service being easy to reach
Customer service being trustworthy
Product Returns/Refunds/Exchanges
Overall web site
Speed of web site
Web site being easy to use
Web site reliability

Verified
5/5

2004-11-20

"Here is my reply to an inquiry by the seller shortly after I purchased an order:

"Actually, I was shopping on ebay for Asus notebooks and came across your listing. I decided to check out your site and was impressed at what you had to offer in addition to all the positive feedback you have received. After about a week of researching other sites I am pleased to say that you definitely offer the best prices and your warranty agreement, particularly the dead-pixel policy, is what I expected - no fluff included.

Can't wait to receive this laptop! My current pc is a desktop PIII-500mhz that I built over 4 years ago to last me through college....it has lasted and it's still going strong. But I clearly need to catch up with technology and especially now since I got a job and $$$ to spend.

Anyway, I hope to be writing you a positive review on resellerratings."

There is nothing negative I can say so far in my experience from ordering to receiving the laptop. I received my laptop yesterday and all I can say it's flawless. I got exactly what I ordered and I am sure the customer support will be great, though hopefully I won't be needing much of it. At this point I would definitely do business again.
"

Detailed Review Benchmark + -
Overall quality of the company
Pricing of products and services
Value the company offers
Is trustworthy
Is committed to quality products and services
Is easy to do business with
Is consumer focused
Likelihood of customers making future purchases
N/A
Likelihood of customer recommendations
Variety of brands and products offered
Overall quality of ordering process
Ability to determine if a product was in-stock real time
Ease of ordering online
Ease of checking order status
Overall product shipping and delivery process
Delivering products on-time
Ease of checking delivery status
Delivering products damage free
Being updated on the exact date the delivery was sent
Overall technical support
N/A
Making decisions on their own
N/A
Being trustworthy
N/A
Resolving problems
N/A
Being easy to reach
Being knowledgeable
N/A
Overall customer service
N/A
Customer service being knowledgeable
N/A
Customer service being trustworthy
N/A
Customer service making decisions on their own
N/A
Customer service being easy to reach
Customer service resolving problems
N/A
Product Returns/Refunds/Exchanges
N/A
Overall web site
Web site being easy to use
Web site reliability
Speed of web site

5/5

2004-11-18

"These guys are simply great! I purchased an Asus M6BNE laptop and they had it in the mail 3 days later, getting to my door in about 5 days total. The box was well packaged and the computer was just unreal...and I am very picky selling an Acer I didnt like on eBay to buy the Asus.

I really like this machine AND the guys at Geared2Play. If you are reluctant to buy as I was, call some of the other online retailers that sell the Asus laptops...hope you speak Chinese :0)

I called Geared2Play and the person on the phone spoke clear english and knew exactly what he was talking about..the other place asked me "what color you want that in" (this model only comes in one color). Very glad I made this decision and went with the Asus. Thanks again guys!
"

Detailed Review Benchmark + -
Overall quality of the company
Pricing of products and services
Value the company offers
Is consumer focused
Is committed to quality products and services
Is trustworthy
Is easy to do business with